48 pages • 1 hour read
Edward BernaysPropaganda
Nonfiction | Book | Adult | Published in 1928A modern alternative to SparkNotes and CliffsNotes, SuperSummary offers high-quality Study Guides with detailed chapter summaries and analysis of major themes, characters, and more.
Before You Read
Super Short Summary
In Propaganda, Edward Bernays explores the concept and techniques of influencing public opinion. He outlines how public relations serve as a tool for shaping societal perspectives, emphasizing the role of leaders and communicators in guiding mass thought. Bernays highlights the importance of strategy and media in the dissemination of ideas to the public.
Reviews & Readership
Review Roundup
Propaganda by Edward Bernays has been hailed for its groundbreaking insights into public relations and mass manipulation, lauded for its relevance even decades later. However, some criticize its ethical implications and view it as a manual for manipulation. Despite its polarizing ethics, the book remains a critical read for understanding modern media influence.
Who Should Read Propaganda?
A reader fascinated by media influence and public opinion, similar to George Orwell's 1984 and Noam Chomsky's Manufacturing Consent, would enjoy Edward Bernays' Propaganda. Ideal for those interested in history, psychology, and the mechanics of persuasion.